Contractor Loyalty Progams
Contractor Reward and Rebate Programs for Leading Manufacturers.
Contractor SPIFFs, Rebates, Incentives, Loyalty, Training, Gamification, Goal Attainment.
WorkStride is a leading provider of contractor loyalty programs and rebate solutions for enterprise manufacturers. Our programs help top OEMs of building material, industrial, equipment, and appliances gain valuable reach and engagement with builders, installers, technicians and other contractor partners.
Key Pillars of Program Success
Each contractor loyalty program involves an intuitive and responsive site design for participants. This includes a company-branded experience that can be personalized and segmented to individual participants and groups.
Sales Programs and SPIFFs
Sales incentives, contests, and SPIFFs can be as simple or complex as desired, and involve any mix of audiences, tiers, products, rewardable transactions, and behaviors, etc. Choose to incentivize based on installs, purchases, training, or other key business drivers.
Engagement and Communication
Reach and engage your contractor partners with communication and messaging features to earn brand recall and loyalty. Incentives are fun and engaging with compelling design, tracking, and widgets, among other gamification features.
Create audience groups directly within contractor loyalty programs using any user data inputs desired. Target the entire program experience to groups, including specific programs, SPIFFs, content, communications, and permissions.
Payout Processing and Rewards
Claims from contractors can be collected from business data or even directly from the field for validation and payout. Rewards are processed at industry-leading speeds and can be redeemed for your choice of program items, like Visa, ACH, gift cards, merchandise, and/or others.
Insights and Reporting
Detailed reporting is available for both participants and administrators. Participants see their own results, while administrators see holistic reporting and analytics for overall program performance. Unique reporting access can be permissioned program roles like managers, leaders, distributor administrators, or others.
Cohesive Program Features and Functionality
With The Right Reward Solutions Provider, Anything is Possible.
Contractor Programs That Earn Mindshare and Engagement
Introduce meaningful and flexible contractor SPIFFs and rebates into your contractor loyalty programs that can be tailored to your unique program rules and requirements. Our powerful backend technology enables instant payout to be calculated based on simple or complex conditions-ensuring the right reward is paid for the right behavior, every single time.
Dashboards and trackers like leaderboards, progress meters and/or other exciting modules allow users to see their contributions front-and-center on the user homepage.
Continuous Loyalty Meets Short Term SPIFFs
Stick to the basics of a long-term incentive and rebate that the contractor knows and expects, or choose to layer short-term SPIFFs and contests for that extra engagement that moves inventory. All programs can target audiences right down to the specific contractor.
Earn Product Knowledge with Training
Offering a reward makes your contractors motivated, and adding elements of training on your brand and products makes them knowledgable. Your program can host content, videos, product material, and other key documentation, making it handy to the participants reach. You can choose to incentivize learning material with rewards for participation or completion, and even require training as a prerequisite to qualify for other sales incentives.
Seamless Claims Administration
Seamlessly collect sales through multiple mediums, including data integrations and even direct program submissions. Claim submission forms are customizable and mobile responsive across devices. Forms can include attachments along with options of OCR technology so simplicity of submission.
Admins are relieved of time-consuming manual claim administration and empowered with tools to see and control the validation process. Claims can be validated via automated validation against source data, and/or manually audited by admins or WorkStride via Claims Admin portal.
Memorable Rewards Experience
In reward programs, choice is key. The program keeps track of user earnings in their reward bank and shows them the rewards available to seamlessly choose the options that appeal to them most.
Company can choose to include any combination or redemption options in the programs reward assortment, like Visas, gift cards, ACH, checks, merchandise, experiences, or more.
Effective Communication Reach
Each program design consists of multiple mediums to communicate directly to participants. Sliding highlight banners on the homepage help convey key custom brand messaging and announcements that are relevant for audiences. Admins can choose which groups see which of their highlights.
Participants receive a regular stream of automated messages based on their behaviors, such as new promotions and rewards received. A built-in Message Creator enables permissioned admins and leaders to created and send one-off messages to audiences and groups in the program.
Industry-Leading Client Experience
Building an Award-Winning Dealer Incentive Program with Lexmark International
Lexmark’s challenge with its incumbent incentive program came down to a fading use of the program by participants after registration, as well as the program’s inability to communicate with audiences. WorkStride engaged its team of experts to create an effective program experience that addressed Lexmark’s challenges and surpassed its objectives. Together, WorkStride and Lexmark created the ideal solution: Rewards at Lexmark.
To generate continuous interest, the program was built with audience segmentation of more than 30 distinct audience groups by key demographics. This created a personalized environment in which participants would see a unique and relevant program and contest experience, thus inspiring repeated engagement.
The program uses both long-term continuous SPIFFs and short-term contests, kickers, and double reward promotions. Users log in to track their earnings and participate in multiple available earning opportunities with Reward at Lexmark.
net new registrations
increase in new claims
new program logins
winner of IMA award for Innovation and Technology